Book 75 of Year 2017 – “The Social Life of Information” by John Seely Brown and Paul Duguid

Official Title – The Social Life of Information

Genre – Non Fiction

Book Length – 336 pages

Reading Time – 6 hours

Style/ Plot – This book discusses a number of interesting theories about understanding of the validity of information in the digital world.

Initially, I found it difficult to follow the narrative but by the 3rd chapter, it all seemed to make sense to me.

John and Paul provide examples of companies that have implemented various social norms in the workplace and have either failed or succeeded and why.

I particularly liked how they show that collaboration, narration and improvisation go a long way to find solutions to problems.

Favourite Quote – “Learning is usually treated as a puppy-side matter, thought to follow teaching, training, or information delivery. But learning is much more demand drive. People learn in response to need. When people cannot see the need for what’s being taught, they ignore it, reject it or fail to assimilate it in any meaningful way.”

Rating – 3.5/5


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