Book 36 of Year 2017 – “Any Ideas” by Rob Eastaway

Official Title – Any Ideas?: Tips and Techniques to Help You Think Creatively

Genre – Non Fiction

Book Length – 160 pages

Reading Time – 3.5 hours

Style/ Plot – I found this book so fascinating and interesting. I wish I could express properly how this book helps you think up ideas in a more dynamic fashion.

The main theme of this book is about how to avoid killing off ideas.

I love how he uses examples of finding solutions using a solutions based approach (what he calls the lateral thinking approach).

He gives pointers on how you can better develop ideas and processes you can include in your day to day activities to have better outcomes.

Favourite Quote – “Evaluation is important, but premature evaluation doesn’t just snuff out someone else’s creative spark: it can also also prevent you from seeing new possibilities. Learn to pause whenever you hear a new idea, and take time to think about it and look for its good points first.”

Rating – 4.5/5


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